Is EPS the Best Measure of Shareholder Wealth?

 



In boardrooms, investor presentations, and financial news columns worldwide, Earnings Per Share (EPS) occupies a position of near-reverence. Managing directors cite EPS growth as evidence of success. Analysts build valuation models on EPS forecasts. On the Dhaka and Chittagong Stock Exchanges, EPS is one of the most closely watched metrics. Yet the claim that EPS growth is the BEST external measure of shareholders' wealth maximisation requires critical examination — the reality is considerably more nuanced, and examination questions frequently invite this critical analysis.


What Is Earnings Per Share?

EPS = (Profit After Tax − Preference Dividends) / Weighted Average Number of Ordinary Shares. It shows how much of the company's after-tax profit belongs to each ordinary share. If a company earns Tk. 5,000,000 in PAT and has 2,000,000 ordinary shares, its EPS is Tk. 2.50 per share. Rising EPS — from Tk. 2.50 to Tk. 3.00 — appears to signal improved performance. EPS is also the basis of the Price-to-Earnings (P/E) ratio, one of the most widely used equity valuation tools. BAS 33 (IAS 33) requires listed companies to disclose both BASIC EPS and DILUTED EPS (which assumes all potential dilutive shares — options, convertibles — have been issued).

The Genuine Merits of EPS

EPS deserves its prominence for legitimate reasons. It is simple to calculate from publicly available data, making it accessible to retail investors. It provides a standardised, per-share basis for comparing companies of different sizes. It is used widely by analysts in P/E valuation and earnings forecasting models. Rising EPS frequently — though not always — correlates with rising share prices, making it a useful and actionable performance signal in the market.

The Critical Limitations — Why EPS Is Not Enough

IGNORES COST OF CAPITAL: EPS completely ignores the cost of equity. A company can increase EPS by investing in any positive-return project, even one earning far below shareholders' required return. Shareholders' wealth increases only when returns EXCEED the cost of equity — EPS measures no such thing. MANIPULATION: Share buybacks reduce the denominator (number of shares) and mechanically increase EPS with no underlying improvement in business performance. Accounting policy choices, one-time asset sales, and restructuring charges can similarly boost EPS without genuine value creation. SHORT-TERM BIAS: Managers focused on EPS may cut R&D, training, or long-term investment to protect short-term earnings — destroying future value while reporting rising current EPS. RISK-INSENSITIVE: Two companies with identical EPS may have very different risk profiles. Higher-risk earnings should be valued less — EPS does not capture this dimension. NO DIRECT LINK TO SHARE PRICE: Market value depends on expected future free cash flows, the cost of equity, and growth prospects — none of which EPS directly measures.

Superior Measures of Shareholder Wealth

Economic Value Added (EVA) measures profit after charging for the full cost of capital — both debt and equity — directly answering whether returns exceed requirements. Sustainable Free Cash Flow Growth measures the cash actually generated and available to investors — harder to manipulate than accounting earnings. Return on Invested Capital (ROIC) versus WACC — when ROIC exceeds WACC, the company is genuinely creating economic profit and shareholder wealth. These value-based measures are not perfect substitutes for EPS but are essential complements that give a more complete picture of genuine value creation.

The Balanced View for Examinations

Examination questions that ask you to 'critically evaluate EPS as a measure of shareholder wealth maximisation' are looking for balance. Acknowledge EPS's genuine merits — simplicity, comparability, widespread market use, basis for P/E valuation. Then articulate its limitations — ignores cost of equity, open to manipulation, short-term focus, risk-insensitive, no direct causal link to share price. Then demonstrate sophistication by introducing alternative value-based measures. A student who can do all three demonstrates genuine understanding, not just memorisation.

 

Foot Notes

EPS: (PAT − Preference Dividends) / Weighted Average Ordinary Shares — profit attributable to each ordinary share.

Diluted EPS: EPS calculated assuming all dilutive potential ordinary shares have been issued — always ≤ basic EPS.

P/E Ratio: Market Price per Share / EPS — reflects how much investors pay per unit of current earnings.

Share Buyback: Company repurchasing own shares — reduces share count and mechanically increases EPS without underlying performance improvement.